In line with the past few years of continuous growth, FlicksTree’s revenue jumped 2.7X in the last fiscal year to Rs 46.85 crore. Operations contributed over 98% to the total revenue generated the same year.
Previously in FY22, the company had registered a revenue of Rs 17.3 crore with operations contributing over 98% of it.
Founded by Saurabh Singh and Rahul Jain, Flicktree is a Mumbai headquartered adtech company that creates content for video commerce and drives tractions for clients. It mainly uses AI in voiceovers and script to auto-generate branded video content. Claiming to cater to more than 200 brands, it has an active user base of 25 million on its platform.
The eight-year-old company’s expenses widened 2.1X from Fy22’s Rs 24.2 crore to Rs 50.11 crore in FY23. Of this a majority, over 77%, was contributed by cost of materials, employee benefit costs contributed over 11%, and close to 2% was taken by finance costs.
Its losses shrunk 52% to Rs 3.3 crore in the fiscal year ending March 2023 from its preceding fiscal’s Rs 6.9 crore. Its EBITDA margin and ROCE improved to -4.77% and -16.01% respectively the same year.
Flicktree raised over Rs 40 crore in late 2022 in its Pre-Series B round from the likes of Venture Catalysts, Samsung Venture Investment, LionRock Capital, and LetsVenture among others. Overall, it has raised a total of more than Rs 65 crore since inception.