Stellapps is a tech-driven, end-to-end, dairy-led food value chain platform. It leverages advanced analytics and artificial intelligence through its full-stack IoT platform to enable dairy ecosystem partnerships with financial & insurance institutions, veterinary services, cattle nutrition providers, agro-input providers, etc. to create significant value for small farmers and all the other stakeholders. Stellapps started in 2011 by building out the foundational parts of its Digital Access Network (DAN) and as an entry strategy, providing end-to-end digitized supply chain solutions. In its journey of the last 11 years, Stellapps has interacted very closely with the farmers and understood their livelihood sources, needs, aspirations, and challenges.

Today, Stellapps is leveraging the same to realize an end-to-end food value chain platform, through creating a “string of pearls” approach and providing value-added services such as dairy market linkages, agro-inputs, and financial services to small holder farmers.

It's market linkage service vertical mooMark, currently procures 1.5Lacs liters per day from farmers across South, Eastern, and western regions of India, and disseminates scientific advisory through its Farm Improvement Services team. The fintech wing mooPay is creating financial inclusion and economic empowerment of smallholder farmers and more than 65% of its customers are farmers who have never taken a loan from a regulated entity like a finance company or bank. The farm inputs vertical mooGrow is providing hyper-local access to high-quality agro-inputs and farm equipment on the go through smartFarms app and village-level collection centres.

Stellapps works with 3.1M+ farmers in India including 68% women farmers and its innovations and processes have resulted in high farmer profitability leading to an increase in farmers' income. Stellapps is the only Agritech company in India, that has been granted a patent for its innovation "Herd Management System".